Nudge Studios is a product strategy research and design consultancy based in Boston and Seattle. We have hardcore product experience finding unarticulated customer needs and identifying actionable insights that meet business goals and market trends.

It all begins with a need, you want to improve your product experience, delight your customers, and grow your business.

We work with key partners to round out our core consulting team.

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We partner with the Executive Team, product team and engineering leadership - to align and move forward with clarity and purpose.

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We’re obsessed with helping you move forward with clarity and direction. Here are a few ways we deliver:

Discovery Research

Early phase research to help understand the problem space, mental models used, and innovative solutions. Discovery may include co-design sessions with customers and/or internal staff.

Persona Development

In-depth research and customer persona development, incorporating core archetypes and JTBD framework.

Customer Journeys

We are 100% positive that you can easily improve your customer journey, all it takes is really understanding the end-to-end and the friction they face.

Jobs to be Done (JTBD) with Scorecards

We identify core JTBD and develop a score card rubric to give a clear snapshot of customer success.

OOBE x NOOBE

Out Of the Box studies for physical products or new to your online experience? From the device to the app and back again.

Either way, we LOVE to work with product teams to expose the gotchas that are hanging up your new customers.

Design and UX Audit Recommendations

We identify core user experience issues based on our years of experience doing research and refining products. We partner with your engineering and UX team to ensure that our recommendations are doable.

Competitive Intelligence

We identify key direct and indirect competitors to map a complete 360 view of the current landscape.