Nudge Studios is a boutique product research and design consultancy based in Boston and Seattle. We have hardcore product experience finding unarticulated customer needs and delivering design solutions that meet business goals and customer needs.

It all begins with an idea, you want to improve the product experience, and learn more about your users and customers. You want to make measurable improvements and increase user satisfaction.

As an aspiring Benefits Corp (BCorp) we have a team of multidisciplinary designers, builders and strategists with diverse skills who create best in class products and services.

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We partner with Product Managers, Engineering Leadership, and the Executive Team - to align and move forward with clarity and purpose.

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We’re obsessed with helping you move forward with clarity and direction. Here are a few ways we deliver:

Discovery Research

Early phase research to help understand the problem space, mental models used, and innovative solutions. Discovery may include co-design sessions with customers and/or internal staff.

Persona Development

Indepth research and persona development, incorporating core archetypes and JTBD framework.

Customer Journeys

We are 100% positive that you can easily improve your customer journey, all it takes is really understanding the end-to-end and the friction they face.

Jobs to be Done (JTBD) with Scorecards

We identify core JTBD and develop a score card rubric to give a clear snapshot of customer success.

OOBE x NOOBE

Out Of the Box studies for physical products or new to your online experience? From the device to the app and back again.

Either way, we LOVE to work with product teams to expose the gotchas that are hanging up your new customers.

Design and UX Audit Recommendations

We identify core user experience issues based on our years of experience doing research and refining products. We partner with your engineering and UX team to ensure that our recommendations are doable.

Design System definition and development

We work with what you currently have and refine it for designers and engineers to scale the experience.